AI Insights · Timothy · July 2022
Top 5 Social Apps Performance in Portugal - Q2 2022
Discover how the top 5 social apps performed in Portugal during Q2 2022, with insights on downloads, revenue, and active users from Sensor Tower.
The second quarter of 2022 saw significant activity in the social app landscape in Portugal. Here, we delve into the performance of the top 5 social apps on a unified platform, with data provided by Sensor Tower.
Over Q2 2022, Facebook experienced a steady trend in weekly downloads, starting at approximately 17.5K and ending the quarter at around 15.5K. Weekly revenue peaked at about $4K in late April, while weekly active users remained relatively stable, closing the quarter at roughly 5.1M.
TikTok
TikTok saw a notable increase in weekly revenue, peaking at nearly $57K in early June. Downloads varied, with a high of 17.4K in mid-April and a low of 12.5K in early May. Active users fluctuated slightly but remained above 1.8M throughout the quarter.
For Instagram, weekly downloads saw a dip in April to about 11.2K but recovered to end the quarter at 15.6K. Revenue remained relatively low, peaking at $599 in late April. Active users were consistently around 3.7M, showing stability in user engagement.
X
X maintained a steady presence with weekly downloads starting at 8.2K and ending at 6.6K. Revenue peaked modestly at $142 in late May. The app's active users hovered around 920K, indicating a stable user base.
Reportly Followers Tracker
Reportly Followers Tracker saw significant fluctuations in weekly downloads, peaking at 8.8K in mid-May. Revenue also spiked, reaching approximately $2.4K in mid-May before tapering off. Active users peaked at around 9.9K in mid-May, showing a strong but brief surge in engagement.
These insights are sourced from Sensor Tower, where more detailed analytics and trends can be explored.
